HOT Book Marketing and Publishing Links (& some book Olympics) for August 3rd 2012

Friends, I’m obsessed with the Olympics this year. I’m typing this as I watch the Women’s gymnastics finals and checking the #bookolympics hashtag on Twitter. Sooo much fun – here are some of my favorites!

Danny Boyle, Champion of the World #bookolympics
Much Judo About Nothing #bookolympics
Fence and Sensibility #bookolympics
Gone with the Windsurfing #bookolympics

Got anything to add?

Back to the real world – here are some of the best marketing and publishing links I’ve read this week. Leave your own suggestions in the comments! – Laura

1. Penelope Trunk: Buzz doesn’t translate to book sales. Community translates to book sales. – Winning Edits

Penelope Trunk is a serial entrepreneur who has just walked away from her publisher and hopped on the Indie Publishing bandwagon. She has some interesting ideas on what drives book sales. Read and let us know if you agree!

2. There’s Money to be Made Indie Epublishing on Smashwords – The Writer’s Guide to Epublishing

Smashwords is doing wonders for Indie writer D.D.Scott, and she has seen huge growth from 2011 to 2012. Find out what she attributes this to.

3. The Top 10 Awards for Indie Authors – Wise, Ink Blog

A few weeks old, I couldn’t resist including this one. Awards are a great way to build buzz about your book and have local media cover you. This is a great list of awards for indie authors that “proved legit, with entry fees that aren’t ridiculous and that are respected in the publishing industry”.

4. The Doctrine of Self Publishing – Guy Kawasaki on Kirkus Reviews

The amazing Guy Kawasaki fives us the 3 doctrines of self-publishing, and says “If you’re going to succeed in self-publishing, you need to believe in these changes to the core of your existence.”

5. The Slap-Your-Head-Simple Secret for Selling More Books – Duo Lit

Marketing starts before you complete your book. Have we said that enough times? Let’s talk about it one more time because it’s THAT important.

Laura Pepper Wu is the co-founder of 30 Day Books: a book studio. She has worked with a variety of authors to successfully promote their books, including many Amazon best-sellers. Laura is the author of wedding non-fiction guides and book marketing guides 77 Ways to Find New Readers for Your Self-Published Book and Fire Up Amazon!

Laura also runs Ladies Who Critique, a critique-partner finding site. When she's not working at the studio, you can find her walking her dog, "yoga-ing" or at a coffee shop in Seattle.


  • Matt Gartland

    Hi Laura-

    Thanks very much for linking to my interview with Penelope Trunk. Really glad that you enjoyed the read. And Olympics-wise, I’m with you…totally obsessed :)


  • 30 Day Books

    It was a great read, Matt. Penelope was one of the first bloggers I started reading religiously and she never fails to amuse – and give us some food for thought. I can’t wait to see what happens with her book – good luck to you both! :)

  • Toni @Duolit

    Thanks for the mention, Laura, and for pointing me to Guy’s post. :-) Don’t know how I missed that one, but it sure is cool to see such a ‘rockstar’ type speaking to the masses about self-publishing!

  • 30 Day Books

    @Toni – Isn’t it? Love Guy and love that he spoke out on this :)