Author Tools & Resources, Book Marketing & PR, Friday Round-Up of Marketing Links

Book Marketing / Promotions Links, April 9th-13th 2012

Greetings from Zagreb, Croatia! Here is the best of the web for this week. Have a great weekend, Laura.

Be a sharpshooter and Learn to strategize.


Choosing the Right Pen Name – The Writer’s Guide to ePublishing

Choose your pen name wisely. Make sure it goes well with your genre and keep branding in mind.


Pictures: Your extra 1,000 words – Taleist

Leverage the power of pictures to “hook” your readers.

Although not as popular as they used to be, for some newspapers can still be a tool for building an author platform. If you are considering adding print media to your marketing campaign you may benefit from learning how to create an effective press kit.